August is a great time for a back-to-school screening for the children of your community. It gives you a chance to reconnect with families in your practice who may have drifted, and also recruits new families by referral and through your marketing.

Statistically August is one of the best all year, with many practice days and few days lost to holiday or weather, so energize your team to avoid the late summer doldrums — pick up the pace and help a lot of people. Remember, you tell the world exactly what you are willing to settle for with your energy and your focus — set your standards high, and go for it!