Your statistics are nothing more than an indicator – they tell you if your message is coming across. The closer your new patient flow, PVA and collections ratio are to your ideal, the better you are being heard and understood by your clientele.

There’s a bit of a tendency toward Spring Fever in May, so watch out, and maintain your focus. Your patients may need to be reminded, recalled, or re-examined, to keep them on target – and that goes for you, too.

Keep your standards high and your enthusiasm up, because you must be a role model of excellence for your charges. Patients, like children, are more likely to emulate the behaviors they see than to be lectured or coerced into being cooperative – so, communicate not only with your words, but with your actions, and you’ll get more of the results you desire.

You’re deep into 2008 now, and you have enough data to tell you if you’re on course, or if you need to shift something – don’t avoid the inevitable, you have to look carefully at your numbers and let them direct your attention. Remember the elements of capacity technology – it’s the weaker areas that hold you back, no matter how strong your strengths may be.

Troubleshoot the practice and put some energy into the places that need it – it will come back to reward you many times over.