Chiropractic Practice Management: How to Go From Good to Great in 3 Simple Moves

Chiropractic Practice Management: How to Go From Good to Great in 3 Simple Moves

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Chiropractic Practice Management: How to Go From Good to Great in 3 Simple Moves

Welcome to this week’s Thrive in Five. I’m Dr. Bob Hoffman for The Master Circle Global, where we build the most successful practices through chiropractic coaching. Today, we’re going to discuss how to go from good practice to a great practice by making a few simple changes. We’re going to discuss a colleague’s practice who took the time to complete the practice growth calculator. The practice growth calculator is your golden ticket to simple, practical, and highly effective ways to grow your practice like never before. This doctor’s name is Brian and Brian has a good practice. He attracts 20 new patients a month, has a PVA of 26 and an OVA of $42,30. These are three statistics that are okay but may be defined as mediocre. Good enough to get by, but not outstanding in any way. By the way, Brian’s practice is far more common than anyone would imagine.

Now, he tells us he wants to grow 20%. And I have to tell you, I’ve never quite understood why anyone given the choice of growing 20%, 30%, 40% or 50% or more selects 20%, but that’s what Brian selected. And he also tells me that his greatest skill is his people skills. Some of our colleagues like a small and modest practice or that’s all they can handle it this time and I’m not here to judge them about that. What I can tell you is that each and every one of us have been called into healing others through chiropractic and serving patients every single day, week, and month. And serving more of them is far more consistent with our calling and allows each and every one of us to make a big difference with our lives. When we go back to Brian’s statistics, 20 new patients times of PVA of 26 is going to generate 520 visits a month. And 520 visits a month times, his OVA of $42,30 generates a monthly income of $22,000.

Now, if I were coaching Brian, I would like to improve all three of these stats, but improve each just a little and let’s see what happens. I would push for one more new patient a week bringing his new patient total from 20 a month to just 24. I would also train him on how to grow his compliance and retention from a PVA of 26 to 30. And I would also find ethical ways to grow his OVA from $42,30 to just $45 for now. These are three simple and easy to improve things that will now produce 720 visits a month, a growth of over 200 visits and produce an income of $32,400 a month, an increase of $10,400 a month. Yes, I know it’s hard for some of us to believe how three small incremental improvements will increase someone’s annual income by $124,800 and cost nothing to accomplish.

It’s like throwing a pebble into the water and creating a tsunami response. It’s how easy it is to go from good to great if you have the right focus, the right coaching, the right training and accountability. And this is how you go from stuck to significant, from plateaued to profitable, from busy to productive. This is what expert coaching and focus can do for any practice, regardless if you’re barely getting by or seeing hundreds of visits a day. Expert chiropractic coaching focuses you on what is the best and easiest way to get from where you are currently to where you want your practice to be. It locates the fastest and the easiest path to growth and expansion. It removes and correct the subluxation in your thinking and in your practice flow. This is why The Master Circle Global has such an amazing and time-tested track record of rapidly growing any type of chiropractic practice run by any type of personality, regardless of the doctor’s philosophy or clinical skills or business skills or even location.

This is chiropractic coaching at work when done right. So many of our colleagues are either hurting or accepting mediocrity or just doing okay, but they’re not expressing their greatness that they have inside of them and not living up to the potential. So please, I’m urging you for your sake, not mine, tap into the practice growth calculator yourself today and discover how easy it is to significantly grow your practice. All you have to do is answer four simple questions and schedule a private consultation and a review of what the calculator results have revealed about you and your practice. In this case, it would be at the consultation where I show Brian how to improve his new patient attraction, his patient compliance, and his collection per visit. So follow the link at the bottom of the screen, and it will bring you right to the practice growth calculator.

Doc, it’s never been easier to have the practice of your dreams, to help as many patients as possible and as a result, make as much money as you want. It’s never been easier to gain rapid traction and grow your practice like never before. Honestly, it’s never been easier to pinpoint exactly what’s the statistic or metric is your linchpin to rapid and sustainable growth. If you haven’t completed the calculator, please do that today. And if you have completed it, but haven’t scheduled your private consult to review it and learn from it that’s a must. So please get that scheduled today. It’s at the private consult where the true magic happens for you. The practice growth calculator and consultation will simplify this process, laser focus you on what to focus on for rapid growth and change your career, your practice, and your mindset once and for all. I do this for doctors like you all day and I’m proud of the practice transformations and the rapid growth I hear from doctors I consult with.

Our live event on Practice Renewal: Common Sense Adaptation for Constantly Changing Times was sold out and unbelievably successful. Our next event will also be sold out and you do not want to miss out on this. It will be taking place October 21st, 22nd and 23rd in Tampa, Florida. Here’s the link to the landing page, the discover why this is the one event you do not want to miss this year. Do yourself a favor, recharge yourself, refresh your practice, learn what is best in class today and enrolled and registered to attend this event. You’ll absolutely thank me for it.


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