Chiropractic Practice: More New Patients is Not The Problem or The Answer

Chiropractic Practice: More New Patients is Not The Problem or The Answer

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Chiropractic Practice: More New Patients is Not The Problem or The Answer

Welcome to this Week’s Thrive in Five. I’m Dr. Bob Hoffman for The Masters Circle Global where legends are made and legendary practices are built through chiropractic coaching. Today I want to give you more proof that more new patients is not the problem and not the answer as we review another colleague who took the time to complete the practice growth calculator. The practice growth calculator is your golden ticket to simple, practical, and highly effective ways to grow your practice like never before. The doctor today is Sarah, and Sarah is only collecting $12,000 a month, but on the good side, she’s averaging 15 new patients a month. So she has her attraction working well, but she’s mismanaging her patients, and I will show you that in just a moment. More puzzling. She asks for 20% growth. Well, 20% growth you’re collecting $12,000 a month is just $600 a week.

And more puzzling than that is she stated that her greatest strength is that she’s highly motivated, well, highly motivated people who are barely getting by are not looking to make $600 more a week, not in our profession. So let’s get going. Here are her stats. Sarah currently attracts 15 new patients a month, but she sees 280 visits a month and collects $12,000 a month with a PVA of 18.7 and an ova of $42 and 90 cents. So you can clearly see that this practice has some serious challenges in spite of her consistently attracting 50 new patients a month, which we will need to resolve for her. As I take on the position as her coo, her chief operating Officer, here are my simple but significant initial recommendations for rapid and sustainable growth. First, of course, I want her to maintain or even improve her new patient attraction, but my recommendations are is to initially grow her PVA from 18.7 visits per new patient to just 24 and to expand her collection, her ova to $50 from where it is currently.

These simple and easy to accomplish changes will grow her monthly visits from two 80 to 360 and grow her monthly income from 12,000 to 18,000, which is an increase of $6,000 a month or $72,000 a year, far more than the 20% increase she requested and giving her a return on on her investment of seven to one or better. Obviously, these recommendations, as I stated before, are just the first series of recommendations and once accomplished, many more will follow and her return, our investment will expand exponentially. And this ladies and gentlemen is how you go from stuck to unstuck, from not surviving to surviving and from not breathing to breathing again. And this is what expert coaching, mentoring, and having a chief operating officer could do for any practice. Regardless if you’re belly getting by or seeing hundreds of visits a day, Expert Chiropractic Coaching focuses you on what is the best and the easiest way to get from where you are currently to where you want and need your practice to be.

It removes the subluxation in your thinking and how you run your office, and this is why The Masters Circle Global has such a long lasting time tested track record of such amazing growth of any kind of chiropractic practice, run by any type of personality, regardless of the doctor’s philosophy, clinical skill, business skill or delusion. This is chiropractic coaching at work when done right, and this is what happens when you have an experienced expert COO working for you and guiding you and mentoring you. So many of our colleagues are either hurting or they’re just accepting mediocrity, but not expressing the greatness they have inside of them and not living up to their potential. So please tap into the practice growth calculator yourself today to discover how easy it is to significantly grow your practice. All you’re gonna be asked to do is answer four simple questions and then schedule your private consultation to review what the calculator results reveal about you and your practice.

In this case, it would be at the consultation where I show this doctor the simple changes we just discussed. I want you to know it’s never been easier to have the practice of your dreams to help as many people as possible, and as a result, make as much money as you want. If you haven’t completed the calculator, please do it today. It’ll take you no more than about a minute if you have completed it but haven’t scheduled your private consult to review it and learn from it and have it customized for you. Well, that’s a must. So get that done today. It’s at the private consultation where the true magic will happen. Now, right now on your screen as a QR code, take out your phone. Go ahead, take a moment, take out your phone right now and scan that QR code. It’ll take you directly to the Practice Growth Calculator, and once you answer those four simple questions and complete it as a gift, we will send you this amazing 40 page journal that we created filled with time tested expert advice on what is best in class in practice today.

What are the strategies that are making practices today grow and grow dramatically and rapidly. Now, there’s another QR code I want you to look at and this QR code, if you have your phone out, scan that code as well and it’ll take you right to our landing page about our upcoming SuperConference taking place in Orlando, Florida, October 13th, 14th, and 15th with amazing world class speakers, an amazing, unbelievable practical expo hall and great energy. This is one of those events I’m telling you, you just do not wanna miss. I hope you enjoyed. We look forward to seeing you again next week with another Thrive in Five.

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